Four Tactics to Help With Brand Awareness

Depending on in the field you are in and whether you work in Ottawa or Rotterdam, everyone understands the importance of brand awareness. Every company want consumers to be familiar with their brand or products.

Canada and the UK: Race To Net-Zero

Tackling climate change is an important policy area in the UK and Canada, but how are their Government’s rising up to the challenge? Hussain Shorish (formerly, Blue Sky Group) and Jade Bennett (PLMR) explore this in their report. To read the report, click here.

The Value of Proactivity and Transparency

By Fermin Selva and Cameron Holmstrom In an increasingly small and interconnected world, we are seeing impacts on many industries and how they operate. This is the same for new industries built around innovative technologies and older, traditional industries, built around the development of natural resources. It is becoming increasingly important to proactively tell one’s […]

Fostering global connections through the GCA Peer Mentorship Programme

The connection and knowledge-sharing of like-minded comms consultants across the world sits at the heart of the Global Communications Alliance (GCA). Most recently, our consultants have taken part in a peer mentorship programme. Taking place over four months, the programme was designed to support colleagues develop connections across the GCA network, stimulate new ideas, and […]

Global Communications Alliance statement on the Ukraine War

The Global Communications Alliance is shocked and deeply saddened by the ongoing conflict in Ukraine. A senseless and brutal war in Europe that we condemn. The war shatters everything the international community holds dear: self-determination, peace and freedom. The GCA stands for international co-operation, exchange, understanding and learning from one another. Our thoughts are with […]

About the GCA

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