Challenges and opportunities facing communications agencies during the pandemic
The onset of the Covid-19 pandemic in 2020 created a seismic shift in working practices around the world, the effects of which continue to be felt in businesses today.
Four Tactics to Help With Brand Awareness
Depending on in the field you are in and whether you work in Ottawa or Rotterdam, everyone understands the importance of brand awareness. Every company want consumers to be familiar with their brand or products.
Canada and the UK: Race To Net-Zero
Tackling climate change is an important policy area in the UK and Canada, but how are their Government’s rising up to the challenge? Hussain Shorish (formerly, Blue Sky Group) and Jade Bennett (PLMR) explore this in their report. To read the report, click here.
The Value of Proactivity and Transparency
By Fermin Selva and Cameron Holmstrom In an increasingly small and interconnected world, we are seeing impacts on many industries and how they operate. This is the same for new industries built around innovative technologies and older, traditional industries, built around the development of natural resources. It is becoming increasingly important to proactively tell one’s […]
Fostering global connections through the GCA Peer Mentorship Programme
The connection and knowledge-sharing of like-minded comms consultants across the world sits at the heart of the Global Communications Alliance (GCA). Most recently, our consultants have taken part in a peer mentorship programme. Taking place over four months, the programme was designed to support colleagues develop connections across the GCA network, stimulate new ideas, and […]