Four Tactics to Help With Brand Awareness

Depending on in the field you are in and whether you work in Ottawa or Rotterdam, everyone understands the importance of brand awareness. Every company want consumers to be familiar with their brand or products.

Canada and the UK: Race To Net-Zero

Tackling climate change is an important policy area in the UK and Canada, but how are their Government’s rising up to the challenge? Hussain Shorish (formerly, Blue Sky Group) and Jade Bennett (PLMR) explore this in their report. To read the report, click here.

The Value of Proactivity and Transparency

By Fermin Selva and Cameron Holmstrom In an increasingly small and interconnected world, we are seeing impacts on many industries and how they operate. This is the same for new industries built around innovative technologies and older, traditional industries, built around the development of natural resources. It is becoming increasingly important to proactively tell one’s […]

Fostering global connections through the GCA Peer Mentorship Programme

The connection and knowledge-sharing of like-minded comms consultants across the world sits at the heart of the Global Communications Alliance (GCA). Most recently, our consultants have taken part in a peer mentorship programme. Taking place over four months, the programme was designed to support colleagues develop connections across the GCA network, stimulate new ideas, and […]

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Navos

GCA AI Forum: our collective intelligence on AI

By Malcolm Sullivan, Director at navos  Google ‘best practice use of AI in communication’ and you’ll find an awful lot of plausible sounding, SEO-optimised, AI-generated

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Navos

We Communicate Change

With a new logo, branding and website, navos announces new focus on communication and dialogue for industrial transformation and energy transition. Berlin / Düsseldorf /

About the GCA

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